BBL to announce title sponsor before season-opener in Valmiera

VALMIERA – Heading into its twelfth season, the Baltic Basketball League will announce its new title sponsor before the season-opening game between Valmiera/ORDO and AVIS Rapla at the Vidzeme Olympic Center on Tuesday.


Although the game itself is set to tip off in the evening, fans are invited to show up early as the day’s events will commence much earlier.

To mark the start of the new partnership, a charity game will be played between the title sponsor’s team, featuring famous personalities, and a united team of BBL staff and journalists. A donation of €1,000 will be awarded to a charity, chosen by the winning side.

Following the friendly game, the new title sponsor of the league will be officially presented to the media in a press conference, which will finish with both sides signing the partnership agreement.

The game between Valmiera/ORDO and AVIS Rapla will feature plenty of in-game entertainment, including cheerleaders and a special game for during the halftime break. 

Like most BBL games played in Latvia this season, the season-opening duel will be shown live on

BBL season-opening schedule (Tuesday, October 13):

  • 16:00 Title Sponsor vs BBL charity game
  • 17:30 Press conference to announce new BBL title sponsor
  • 18:30 Valmiera/ORDO vs AVIS Rapla